Highlights
Modern AI apps built on trust
Our AI products tackle data scale, governance, and trust challenges with industry-leading semantic graph for transparency. Experience AI-driven querying, summaries, dashboards, workflows, and more.
Ultimate flexibility to scale your vision
Strategy is agile and open to unlock limitless potential. Available across clouds, leverage the latest in microservices and containers for rapid development and cost efficiency.
Simplified workflows for complex tasks
Strategy ONE offers intuitive interfaces and AI chat for easy analysis, building, and collaboration. Extend data access and boost productivity, empowering users throughout the data lifecycle.
Modern (Governed) self-service solutions
Intuitive and user-friendly dashboarding allows dashboards to be set up in minutes. The whole thing on a defined single point of truth, central security and the possibility of placing dimensions and key figures without IT know-how.
Overview
Product description
Strategy (until 2025 operating under the name MicroStrategy) has been a leading provider of BI software for over 25 years, i.e. a tool for easily analyzing, providing and navigating complex data with the aim of making it available as information anywhere and at any time. Coming from the enterprise world, Strategy ONE offers a key USP to its market competitors, the semantic graph, an abstraction layer on top of the various data sources that allows end users to always access the single truth for dimensions and metrics with a centralized security without the need for technical know-how (such as DAX or SQL). The tool thus enables self-service dashboards to be built on both governed data (the semantic graph) and ungoverned data (Excel uploads, SQL on data sources, etc.) in a simple and intuitive frontend and shared with other users within minutes. The Strategy ONE platform provides access to AI-powered workflows, unlimited data sources, cloud-native technologies, and unparalleled performance to speed up time from data to action. We are here to help you align the future of AI and BI technology with your company vision. With us, the world's most innovative companies discover new insights, create custom product experiences that users rave about, and improve operations globally. Strategy One accelerates AI with BI through features designed to save time by empowering users with GenAI, and eliminating context switching through HyperIntelligence. Cloud-native infrastructure prevents vendor lock-in, while embedded analytics can seamlessly integrate into your own applications. AI-powered dashboards facilitate confident decision-making and the Semantic Graph increases the reliability of those decisions. Strategy One, formerly MicroStrategy ONE, is consistently rated as the best in enterprise analytics and used by many of the world's most admired brands. With AI built-in, every user regardless of skill level can automate their workflows and drive better business decisions from anywhere, at any time.
Usage
Vendor Terms of Service
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Opens external URL in new windowAbout the vendor
Strategy is transforming the business world with powerful business intelligence software and innovative AI-powered analytics that enable data-driven decisions for companies worldwide. As a cloud-native, AI-powered analytics platform, we are used by thousands of customers around the world and have over 35 years of software expertise. In addition to pioneering BI solutions, we are actively exploring innovations in Bitcoin applications. Our unique combination of global corporate structure, Bitcoin strategy and relentless focus on technological innovation in our software technology opens up new opportunities for value creation. In February 2025, we rebranded from MicroStrategy to Strategy to emphasize our focus on the next era of digital transformation. Strategy - your platform for the future of data-driven businesses